Product Management Case Study from Ally Bank

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Case study graphics-01.png

Ally was struggling to accurately and quickly analyze thousands of daily chat sessions to receive actionable insights into which product offerings were resonating and why.

Stratifyd Solution

• 113K chats analyzed weekly

• Daily insights can be delivered

• Data driven reporting

Historical Approach

• Analyzed customer chat samples manually

• Process averaged two weeks

• Findings were often biased

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