Stratifyd Spotlight: Brittany Reynolds


Estimated reading time: 5 minutes

From the CrossFit weight room, to the stables, and the virtual world of video games, our Marketing Operations Manager, Brittany Reynolds, is a Jack of all trades.

Reynolds was born and raised in Suffolk, VA, and started playing video games at a young age as a way to bond with her half-brother and half-sister who were several years older. These experiences played such a profound role in her life that she dreamt of becoming a video game developer until her experiences in college led her down another path.

“The pressure to constantly be creative was too much for me to handle,” Reynolds said. “I loved the execution part of game design, but the ideation process was extremely difficult for me.”

Though she wound up pursuing marketing, she’s still passionate about gaming – especially women in gaming. Her favorite games at the moment are Red Dead Redemption 2 and Destiny 2, which she’ll play up to 20 hours per week.

“I’m part of an all-girl clan,” Reynolds said.

Playing with a team of women helps decrease the likelihood of online harassment, which she’s unfortunately encountered because of the stigma that video games are for men. When she ventures out of her clan, she usually doesn’t speak into the microphone and lets her neutral name do the talking.

But she loves that video games can spark girls’ interests in technology and encourages all to play.

“I’m a huge advocate for girls playing video games because it’s such an underrepresented demographic,” Reynolds said. “I grew up with people who said that video games were for boys, and my response was, ‘Don’t tell me what to do. If I like something, I like something.’”

Along with gaming, another childhood interest she still holds dear is horseback riding.

“I grew up begging for lessons, and my mom finally caved when I was 6 years old,” Reynolds said.

She has a thoroughbred horse named Pear which she got straight off the racetrack in 2017.

“As soon as I got him off the trailer, I realized he was just a big goofball,” Reynolds said. “He has an amazing personality.”

Pear has quite the personality, indeed. Reynolds said that he loves to play with broomsticks.

Reynolds and Pear participate in competitions called “three-day eventing,” which are essentially triathlons for horses. These events consist of dressage, show jumping, and cross-country. Her next competition will be in July.

The one constant in Reynolds’ life, by her side through all of the hecticness and excitement of her weekly schedule, is her 6-year-old dog, Sully. He’s an accidental Border Collie and Old Scotch Collie mix, which she got from a breeder who bred both kinds of dogs when she was in college.

“He was cheap and adorable, so I was like, ‘You’re mine!’” Reynolds said. “He’s my little rock.”

She loves to teach Sully new tricks. Currently in his arsenal are high-five, play dead, roll over, go get the newspaper, grab me a beer, etc., but she believes the sky’s the limit for him.

“That dog is so smart,” Reynolds said. “He can learn algebra, I’m pretty sure, but I don’t know how to teach him algebra because I’m terrible at math.”

Between teaching Sully, training Pear, going to CrossFit classes, and maintaining a social life, Reynolds has her hands full. We’re happy that she sets aside the hours between 9 a.m. and 5 p.m. to help Stratifyd grow.

Q&A with Brittany Reynolds

Q: What’s your favorite thing about living in Charlotte?

A: I love how friendly everyone is here! It’s like I get the perks of living in a big city but somehow get to keep the feeling of a smaller town. Everyone is so supportive of local businesses here and we have so many unique places to go! Also, I love how dog-friendly it is here; it’s great to meet other dog owners and fellow Charlotteans.

Q: What sparked your interest in Stratifyd?

A: I always wanted to be a developer and “fell” into Marketing Operations via my interest in programming. If I couldn’t be close to tech by being a developer, I could still be in the industry in some other capacity, so I went into Marketing and Sales Operations. I loved that Stratifyd is a platform and not a single app that required another piece of software for users to see immediate benefits. It’s a very cool tool and I loved the company culture!

Q: What is your favorite brand to follow on social media and why?

A: I don’t know if she’s a brand but @brookeence (Brooke Ence) on Instagram is my jam. She’s so inspiring and I love all her posts! Def gym fuel for me!

Q: What is on your travel bucket list?

A: The Maldives, Austria, Tibet, and Ireland.

Q: What’s the best piece of advice you’ve ever received?

A: Failure is your best teacher. Your persistence, determination, and dedication to what you want are the most important ingredients to your success.

Q: What's one thing you can't live without?

A: My animals, definitely. Does it matter there’s three of them? I can’t choose just one (:

Q: What's the bravest thing you’ve ever done?

A: I moved to Alabama by myself knowing no one. I went to the University of Alabama partly because of how good the programs were, but, also, I saw it as a challenge to be completely separated from everyone I’d ever known. It was the ultimate challenge for me at the time to see if I could truly make it solo.

Q: What’s your spirit animal and why (this can also be a person/role model)?

A: A red-tailed hawk. I always see these birds and watching them is fascinating to me because of their keen eyesight. They represent the ability to see at a high level, but also zoom in and see in very high detail. They’re highly observant, fast, and intelligent.

Q: If you could have one superpower, what would it be?

A: Talking to animals (:

Q: One cause that you’re passionate about?

A: Helping animals! I try to donate to the ASPCA and Stand for Animals here in Charlotte as often as I can.