Stratifyd Spotlight: Matt Madden


Estimated reading time: 5 minutes

Stratifyd Solutions Engineer, Matt Madden, has been taking on creative challenges his entire life – from learning to play the guitar and studying music performance, to teaching himself how to program.

Madden was encouraged to pursue his creative talents from a young age, as his parents are a violinist and a professional artist. Although music has always been a part of his life, he didn’t pick up an instrument until middle school when a friend who was awesome at guitar influenced him to learn.

From that moment forward, he worked hard to perfect his skills, and went on to study music business in college. His first experience in tech followed soon after, during an internship with Aloompa, a company that develops mobile apps for music festivals.

His interest in programming sparked in 2014 when he began taking free courses and online tutorials on writing code for front-end web development in his free time.

“I guess you can say I had an ah-ha moment,” Madden said. “I realized programming was another creative outlet, similar to when I studied music.”

Madden enjoys learning about the inner workings of the tech we use every day, like iPhones and smart speakers.

“It’s easy to take for granted the tech that makes our lives so much easier,” Madden said. “I love learning about all the small breakthroughs in tech that make everything work seamlessly. That’s why I find learning to program a creative challenge that I really enjoy.”

Madden and his family moved from Cincinnati to Charlotte in 2018, following his wife’s promotion. With the quick decision to move, he didn’t have time to preemptively search for another job opportunity.

“It felt like I was just along for the ride,” Madden said.

The move gave him the chance to pursue a new career path. With the ability to write JavaScript, CSS, and HTML, his goal was to find a technical role with hopes of becoming a software developer.

After spending a few months with another company, Madden stumbled upon Stratifyd’s Sales Development Representative (SDR) role.

“I interviewed with [Director of North American Sales] Jeremy Spring and he noticed I had more of a technical background than others who apply for the role,” Madden said. “He thought I would be a better fit in the Business Analyst (BA) role, so that’s where I started.”

He was recently promoted to Solutions Engineer in January, which allows him to combine his interest in coding with his background in business and sales. His primary responsibilities include acting as a liaison between potential new clients and Stratifyd’s account executives during the pilot process.

His time at Stratifyd has also led to him joining a jam band with a few coworkers. Though he’s kicking himself for selling several instruments prior to moving, he’s loving the chance to reconnect to his musical roots.

When he’s not working, you can find Madden outdoors with his wife and 2-year-old son, Hudson.

Q&A With Matt Madden

Q: What’s your favorite thing about living in Charlotte?

A: My wife and I moved to Charlotte a little over a year ago, and my favorite thing has been trying out new restaurants and breweries! I know a lot of people love being in Charlotte because it’s a short drive away from epic mountains and great beaches, and I certainly fall into that boat as well.

Q: What sparked your interest in Stratifyd?

A: When I first learned about Stratifyd, I was immediately drawn to the company's ethos of democratizing data science! What an awesome mission to help bring forth into the world. The opportunity to learn about AI, text analytics, and the many ways in which our platform is helping some of the largest companies in the world improve their customers’ experiences, has been a tremendous one, and my current role is the perfect blend of getting to use my business and technical skills.

Q: What is your favorite brand to follow on social media and why?

A: I don’t follow many brands on social media, but I’ve been a fan of Liberty Mutual’s emu commercials lately. I believe they’re calling him “LiMu.”

Q: What is on your travel bucket list?

A: I’d really love to go to Necker Island, which is Sir Richard Branson’s private island in the British Virgin Islands. It looks pretty incredible.

Q: What’s the best piece of advice you’ve ever received?

A: “Happiness is a healthy disregard for the impossible.”

(This is attributed to a 2012 letter by Larry Page to investors, but it’s stuck with me since I learned of it.)

Q: What's one thing you can't live without?

A: My Beats wireless headphones. I’ve superglued them a few times already to keep them truckin’ along.

Q: What's the bravest thing you’ve ever done?

A: Ran through the last obstacle of the Tough Mudder (electrified wires hanging down, but you don’t know which one is live).

Q: What’s your spirit animal and why (this can also be a person/role model)?

A: Pugs: they’re goofy, yet serious. They’re there for you when you need them; not much smarter than they look but determined as hell.

(RIP Elvis Pugsley…my old pug)

Q: If you could have one superpower, what would it be?

A: Photographic memory. There’s so much information thrown at us constantly, and it’s easy to lose sight of some of the best memories in our past.

Q: One cause that you’re passionate about?

A: I’m passionate about helping others skill up in tech. It’s a journey I’m still on myself, and I want to help others find their way to great opportunities in tech as well, so they can have an experience that is as awesome and fulfilling as the one I’ve had since joining Stratifyd.